Sliced bread
dinsdag, april 29, 2008 at 08:45PM |
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Kijk en luister dan naar de presentatie van Seth Godin: Sliced Bread & Other Marketing Delights (18:58 minuten).
In a world of too many options and too little time, our obvious choice is to ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes getting our attention, bad or bizarre ideas are more successful than boring ones. And early adopters, not the mainstream's bell curve, are the new sweet spot of the market. Bron: TEDtalks.
Want more? Lees zijn boek Purple Cow: Transform Your Business by Being Remarkable.









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